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DTC AR — shoe & bag try-on for direct-to-consumer brands
Wearfits puts AR shoe try-on on your DTC Shopify storefront — no wholesale or retailer stack required. Shoppers pick size with confidence on your own PDPs; you cut wrong-size returns without a multi-channel rollout.
For direct-to-consumer shoe and bag storefronts. AR covers shoes and bags; apparel uses Gen-AI try-on.
How DTC AR works
Install AR shoe try-on on your direct-to-consumer storefront — size confidence on your PDPs, without a wholesale/retailer stack.
Scope DTC heroes
Agree which footwear (and bag) bestsellers get AR first — the styles that drive DTC volume and wrong-size returns.
Install on your storefront
Wearfits prepares AR shoe models and embeds try-on on your Shopify DTC PDPs — no retailer partner required.
Shoppers try size on-site
Try-on sits on the product path. DTC buyers check fit on your site instead of guessing and returning.
Cut wrong-size returns
Fewer wrong-size returns on your own channel — measure the effect on your own store.
What you get
Capability language for DTC shoe & bag brands — qualitative only, measure results on your own store.
No retailer stack
AR shoe try-on on your DTC storefront. You don’t need wholesale partners or a multi-retailer rollout to go live.
Size confidence on your PDPs
Shoppers see fit on your product pages instead of guessing size and returning to your DTC ops team.
Footwear first
Production try-on for shoes. Bags optional as adjacent. Apparel uses Gen-AI try-on, a separate product — not apparel try-on or watches.
vs retailer-pitch
Retailer-pitch is for wholesale / retail partners. This page is for brands selling direct on their own storefront. retailer pitch
vs brand-ar-pilot
Brand-ar-pilot covers broader brand pilot framing. Use this when the brief is specifically DTC / own-storefront install without a retailer stack. brand AR pilot
vs shopify-pilot / agency-kit
Shopify-pilot is the generic merchant install; agency-kit is for agencies. This page covers the DTC brand narrative. shopify pilot · agency kit
Who this page is for
DTC shoe & bag brands
Direct-to-consumer footwear (and bag) brands who own the storefront and the return cost — no wholesale middle layer required for try-on.
DTC ecom / founders
You run Shopify (or similar) DTC. Need AR shoe try-on on your PDPs without waiting on retail partners or an agency wholesale package.
Shopify DTC merchants
Pair with get started or the App Store listing — this page still covers the DTC brand narrative.
Not retailer, agency, or generic pilot
Wholesale / retail partners: retailer pitch. Agencies: agency kit. Generic Shopify first install: shopify pilot. Broader brand pilot: brand AR pilot.
Ready for a DTC AR brief?
Email contact@wearfits.com with your DTC site URL, SKU count, and channel (Shopify or custom). We reply with a collaboration outline.